QUESTION IMAGE
Question
which two persuasive appeals are used in this ad?
some energy drinks dont tell you all of their ingredients.
but beckers believes in honesty.
beckers
ethos (character)
logos (reason)
pathos (emotion)
Brief Explanations
Ethos (character) is used as the ad emphasizes Becker's belief in honesty, which relates to the brand's character. Logos (reason) is used as it presents a logical contrast between some energy drinks not revealing all ingredients and Becker's being honest.
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ethos (character), logos (reason)