Question

which is the main persuasive appeal used in this ad?
vistle
leading
brand
2x the meat
vistle cat food has twice the meat of the
leading brand.
ethos (character) logos (reason)
pathos (emotion)

Explanation:

The ad uses logos (reason) by presenting a factual comparison ("2x the meat") between Vistle Cat Food and the leading brand. Logos appeals rely on logic and evidence. Here, the quantitative claim ("twice the meat") is a rational argument to persuade consumers. Ethos (character) would involve credibility or authority (e.g., "veterinarian - recommended"), which is not present. Pathos (emotion) would target feelings (e.g., showing a sad cat without the food), which is also absent.

Answer:

logos (reason)