Question

an emotional appeal __________. a.) is never unethical b.) is never ethical c.) is always effective d.) can backfire if it is misused

Explanation:

An emotional appeal is a persuasive technique that targets the audience's emotions. However, it's not always ethical or effective. If misused, it can have the opposite effect (backfire). For example, over - exaggerating emotions in an advertisement might make the audience skeptical instead of convinced.

Answer:

d. can backfire if it is misused