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Question
which rhetorical appeal is primarily used in this ad? youll never forget the day you had a heart attack. reddox can help it never happen again. ethos (character) logos (reason) pathos (emotion)
Brief Explanations
The ad evokes fear and concern about having a heart - attack, which are emotions. Pathos appeals to the audience's emotions. There is no clear appeal to character (ethos) or reason (logos).
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pathos (emotion)