Question

what is a great way to become an active participant on linkedin and twitter?
post regular status updates
invite people to connect
use visuals
find and join linkedin groups
all of the above
question 8
1.5 pts
which of the following is not a benefit of social media advertising?
brand awareness
greater reach
improved search engine rankings
limited audience targeting
question 9
1.5 pts
a social media distribution strategy determines the network and frequency of posts and content types that will be published on each network.
true
false

Explanation:

• Question 1: Posting regular status updates keeps your profile active. Inviting people to connect expands your network. Using visuals makes your content more engaging. Joining LinkedIn groups helps you interact with like - minded people. So all these actions contribute to being an active participant.
• Question 2: Social media advertising is known for increasing brand awareness (by reaching more people), having a greater reach (due to the large user base of social media platforms), and can also contribute to improved search engine rankings (indirectly through increased traffic and engagement). However, limited audience targeting is not a benefit. In fact, social media advertising often allows for very specific audience targeting.
• Question 3: A social media distribution strategy indeed decides which network (e.g., Facebook, Twitter), how often (frequency) posts will be made, and what types of content (e.g., text, video) will be published on each network.

Answer:

• Question 1: all of the above
• Question 2: limited audience targeting
• Question 3: true