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welcome to the 1920s, a time of unprecedented prosperity in america! after world war i, the nation entered a period of dramatic economic growth, fueled by new technologies, policies, and a shift in how people thought about money.
lower taxes, higher spending
presidents warren g. harding and calvin coolidge believed that cutting taxes would boost the economy. they lowered taxes on the wealthy and corporations, thinking this would lead to more investment in business and create jobs. this extra money in the economy also meant consumers had more to spend.
how did lower taxes encourage people and businesses to spend more?
\buy now, pay later\
a new idea called consumer credit, or installment buying, swept the nation. for the first time, average families could buy expensive items like radios, vacuums, and cars by making small payments over time. this transformed purchasing power and fueled demand for new goods.
explain how buying on credit changed the way americans shopped.
figure 1. this flowchart shows the cycle of prosperity. lower taxes and credit led to more consumer spending, which increased demand for products. this spurred mass production, creating jobs and further boosting the economy.
- For "Lower Taxes, Higher Spending": Lowering taxes on the wealthy and corporations meant businesses had more funds for investment (to expand, innovate etc.), which could create jobs. Consumers also had more disposable income (due to overall economic effects like job creation and potentially lower - taxed middle - class in some indirect ways) to spend.
- For "Buy Now, Pay Later": The concept of consumer credit (installment buying) allowed average families, who previously couldn't afford expensive items upfront, to purchase them. This increased the range of products they could access and the frequency of large - item purchases, thus changing shopping from a mostly "save - up - and - buy" model to a more immediate - gratification, credit - based model.
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- Lower taxes encouraged businesses to invest more (as they had more post - tax profits) and consumers to spend more (due to increased disposable income from economic growth like job creation from business investment).
- Buying on credit changed American shopping by enabling average families to purchase expensive items (that they couldn't afford upfront) through small, periodic payments, increasing the scope and frequency of their purchases.