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question 42 of 70 what do we mean when we say you should post an \80/20…

Question

question 42 of 70

what do we mean when we say you should post an \80/20 mix\ on social media?

  • 20% of your social content should promote your own brand, and 80% of your social content should be anything that truly interests your audience and engages them in conversations.
  • 80% of your social content should promote your own brand, and 20% of your social content should be anything that truly interests your audience and engages them in conversations.
  • 20% of your social content should be video that interests your audience, and 80% should be content that promotes your brand.

Explanation:

🆕 New Concept Discovered: Social Media 80/20 Rule
Value-first content with minimal self-promotion

Step 1: Understand the 80/20 rule in social media marketing

The "80/20 rule" in social media marketing is a guiding principle designed to keep your audience engaged without overwhelming them with sales pitches.

  • The 80%: This majority of your content should focus on providing value to your audience. This includes educational, entertaining, or engaging posts that spark conversations and build trust.
  • The 20%: Only a small minority of your content should directly promote your brand, products, services, or events.

Step 2: Evaluate the given options

  • Option 1: "20% of your social content should promote your own brand, and 80% of your social content should be anything that truly interests your audience and engages them in conversations."
  • This perfectly matches the 80/20 rule (80% value/engagement, 20% self-promotion).
  • Option 2: "80% of your social content should promote your own brand..."
  • This is incorrect because posting 80% promotional content typically alienates followers.
  • Option 3: "20% of your social content should be video..."
  • This is incorrect because the rule refers to content value/promotion types, not specific media formats like video.

Answer:

20% of your social content should promote your own brand, and 80% of your social content should be anything that truly interests your audience and engages them in conversations.