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Question
4 - making messages easy to remember
learning objective: explain how to help your audience remember your message.
which of the following is a good use of an organizational scheme to support the memory of an audience?
a.) laurie is using a mind map to generate ideas from her team.
b.) jonathan uses several humorous anecdotes in his presentation.
c.) allen is teaching a class on computers and explains how they work by focusing on three areas: hardware, software, and networks.
d.) a companys new ad campaign consistently uses their brand name and logo to introduce a new line of services.
An organizational scheme helps structure information for better memory. Allen's approach of dividing a complex topic (computers) into three clear areas (hardware, software, networks) is a structured way. Mind - maps (a) are for idea - generation, not audience memory. Humorous anecdotes (b) may entertain but not necessarily organize info. Using brand name/logo (d) is about branding, not organizing content for memory.
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C. Allen is teaching a class on computers and explains how they work by focusing on three areas: hardware, software, and networks.