Question

what are some of the reasons people continue to buy from a specific brand? select two that apply. a they like the brand ambassador associated with the brand. b they appreciate the brands that give them the best deals. c they have biases toward the brands they like. d they continue to buy a brand out of habit and familiarity.

Explanation:

A brand - ambassador can attract customers due to their influence. Habit and familiarity also play significant roles in brand - loyalty as consumers tend to stick to what they know. Deals can be a factor but may not lead to long - term loyalty as much as the other two. Brand biases are a result rather than a direct reason for continuous purchase.

Answer:

A. They like the brand ambassador associated with the brand.
D. They continue to buy a brand out of habit and familiarity.