QUESTION IMAGE
Question
_______ is your way of influencing what the public says about your event.
○ sponsorship
○ promotion
○ advertising
● public relations
question 2
goods are _______.
○ intangible
● tangible
○ inseparable
○ variable
Question 1
Brief Explanations
To determine the answer, we analyze each option:
- Sponsorship involves funding an event, not influencing public opinion about it.
- Promotion is about increasing awareness or sales, not specifically shaping public discourse.
- Advertising is paid communication to promote a product/service, not focused on influencing public talk about an event.
- Public relations (PR) is the practice of managing communication to influence public perception and opinion about an organization, event, etc. So PR fits the description of influencing what the public says about an event.
Brief Explanations
We analyze the options based on the definition of goods:
- Intangible refers to things without physical form (like services), while goods are physical.
- Tangible means having a physical form, which matches the definition of goods (e.g., products you can touch, see).
- Inseparable is a characteristic of services (cannot be separated from the provider), not goods.
- Variable is not a core defining characteristic of goods. So goods are tangible.
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D. public relations