QUESTION IMAGE
Question
- what are the two steps to creating an ad? a first, choose a product and a time to advertise. then develop an ad for tv, radio, or the internet. b first, come up with a memorable idea about the product. then develop a plan to tell people about the product. c first, develop a plan to inform people about the product. then come up with an idea that people will remember.
Brief Explanations
To determine the correct steps for creating an ad, we analyze each option:
- Option A: Choosing a time to advertise is not a core initial step in ad creation; the focus should be on the product's message first.
- Option B: The logical flow is to first develop a memorable idea about the product (the creative concept) and then plan how to communicate it to the audience. This aligns with standard advertising processes.
- Option C: The order is reversed; you need an idea (creative concept) before developing a plan to inform people.
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B. First, come up with a memorable idea about the product. Then develop a plan to tell people about the product.