Question

select the word that means emphasize. during political campaigns, many candidates use advertisements that discuss whats wrong with their opponents. however, university of missouri professor bill benoit has recommended that candidates avoid attacking their opponents characters. his research suggests that attack ads can backfire in dramatic ways. benoit instead recommends that politicians accentuate the positive in their advertisements.

Explanation:

The question asks for a word meaning "emphasize" in the given text. The context describes Benoit recommending politicians focus on positive aspects in ads. The word "accentuate" in "accentuate the positive" aligns with the meaning of emphasizing.

Answer:

accentuate