Question

multiple choice question
the study of how one firm reacts to the actions taken by another firm or individual when implementing a strategy is called _______.
o strategic theory
o demand theory
o pricing theory
o game theory

Explanation:

Game theory studies strategic interactions where one firm's or individual's actions affect and are affected by others' actions. Strategic theory is more general about formulating strategies. Demand theory focuses on consumer - demand relationships. Pricing theory is about setting prices.

Answer:

D. game theory