QUESTION IMAGE
Question
which type of distribution channel involves intermediaries like wholesalers and retailers?
direct
indirect
online
offline
Brief Explanations
In distribution channels, an indirect distribution channel is defined as one that uses intermediaries (like wholesalers, retailers) to get products from producers to consumers. Direct channels have no intermediaries, online/offline refer to the medium (not the presence of intermediaries). So the type with intermediaries like wholesalers and retailers is indirect.
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B. Indirect