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Question
which statement primarily appeals to ethos, or character, to support the position that companies should not be allowed to market products to children? as a father of two daughters, i am opposed to companies using the persuasive power of advertising to market their products to young children. companies ruthlessly take advantage of the naïveté of children by using bright colors, catchy music, and engaging characters to advertise their products.
Ethos se refiere a la credibilidad o la autoridad del emisor. La primera declaración usa la identidad de "padre de dos hijas" para establecer credibilidad y conexión emocional, apelando a ethos. La segunda se centra en la crítica de las prácticas de las empresas (más un enfoque en pathos o logos por la descripción de las tácticas).
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As a father of two daughters, I am opposed to companies using the persuasive power of advertising to market their products to young children.