Question

question 15
1 pts
you printing budget can be broken down into different components, such as graphic design, couriers, and the mechanical cost of typesetting.
true
false
question 16
1 pts
selling your mailing list after the event is over is an example of _______. select the best answer.
merchandising
licensing
sponsorship
back - end revenue

Explanation:

Question 15

A printing budget typically includes various components like graphic design (for creating print materials), couriers (for delivering materials), and typesetting costs (mechanical or digital for arranging text). So the statement is accurate.

• Merchandising involves selling products related to a brand/event (e.g., t - shirts).
• Licensing is granting rights to use intellectual property.
• Sponsorship is receiving funds in exchange for promotion.
• Back - end revenue is income generated after the main event, like selling a mailing list post - event. So "back - end revenue" is correct.

Answer:

True

Question 16