Question

question 10 (mandatory) (0.67 points)
which of the following is an example of outdoor support media?
○ a) public relations
○ b) catalogs
○ c) podcasts
○ d) billboards
question 11 (mandatory) (0.67 points)
market segmentation is the process of:
○ a) creating a new product line that is relatively different from the firms existing product line.
○ b) dividing a large, diverse market into smaller markets based on similarities.
○ c) identifying competitors in the market that could be possible threats to the success of the company.
○ d) creating advertising strategies to reach out to a wide consumer base.

Explanation:

Answer:

d) Billboards
b) dividing a large, diverse market into smaller markets based on similarities.