Question

madeline has developed a product that can help people with diabetes better control their blood sugar by helping them to manage their diet and exercise better. what type of marketing would be best for this type of product?

generational
physiographic
life stage
cohort

question 13 (5 points)
gabriellas business hasnt been doing well. she has a retail store where she is selling dog treats, baby clothes, and high-end athletic shoes. when people walk by her store, theyre unsure of what she is selling. based on the information provided, why might gabriella be having difficulty?

she hasnt developed a targeted niche.
her products are of low quality.
she has too much inventory.
she isnt hitting the right price point.

Explanation:

Analyze the first question on marketing for diabetes management

The product is designed for people with diabetes to manage diet and exercise. This targets a specific physical condition or biological need, which corresponds to physiographic (or psychographic/physical needs-based) segmentation.

Analyze Question 13 on Gabriella's business difficulty

Gabriella sells unrelated items: dog treats, baby clothes, and high-end athletic shoes. Passersby are confused about what she sells. This indicates she lacks a focused, cohesive product line or a targeted niche market.

Answer:

Question 1

• Generational
• Physiographic (Correct answer)
• Life stage
• Cohort

Question 13

• She hasn't developed a targeted niche. (Correct answer)
• Her products are of low quality.
• She has too much inventory.
• She isn't hitting the right price point.