QUESTION IMAGE
Question
is this company’s strategy a price or nonprice competition? a cell phone company advertises its new waterproof, durable phone that can be dropped on hard surfaces or into water without damage. ○ price ○ nonprice
Brief Explanations
Price competition involves competing on price (like discounts, lower prices), while nonprice competition focuses on product features, quality, advertising about unique attributes (here, waterproof/durable features). The company advertises product features, not price, so it's nonprice.
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nonprice