Question

classify each distribution characteristic as a characteristic of a direct, indirect, or hybrid distribution channel. a product is sold from a company website and delivered by a different company. retailers sell a manufacturers product. businesses have complete control over distribution and pricing. wholesalers sell a manufacturers product. customers buy products from a business warehouse.

Explanation:

• "A product is sold from a company website and delivered by a different company": In direct distribution, the company sells directly to the customer via its website, even if delivery is outsourced.
• "Retailers sell a manufacturer's product": Retailers are intermediaries, so this is an indirect distribution characteristic.
• "Businesses have complete control over distribution and pricing": This is typical of direct distribution where the business has direct - to - customer contact and full control.
• "Wholesalers sell a manufacturer's product": Wholesalers are intermediaries, making it an indirect distribution characteristic.
• "Customers buy products from a business' warehouse": This is direct as the customer is buying directly from the business source.

Answer:

• A product is sold from a company website and delivered by a different company: Direct
• Retailers sell a manufacturer's product: Indirect
• Businesses have complete control over distribution and pricing: Direct
• Wholesalers sell a manufacturer's product: Indirect
• Customers buy products from a business' warehouse: Direct