Question

why do small, local businesses typically sponsor local or regional teams and events rather than national or international events?
it is more difficult to exploit the sponsorship.
sponsorship at a national level is too costly.
they want to reach the people who buy their products.
national teams and events are interested only in international business sponsors.
question 19 3.33 pts
what must smaller businesses have to compete with larger businesses for a sponsorship opportunity?
publicity
brand awareness
budget
exclusive rights

Explanation:

First Question (Why do small, local businesses...):

Small local businesses target local customers (their product buyers are local). Sponsoring local/regional events helps reach their target market. Other options: "more difficult to exploit" is vague; "too costly" is less about targeting and more about cost (though cost matters, the key is reaching local buyers); "national teams only want international sponsors" is false. So the correct reason is reaching their product buyers.

To compete for sponsorship, smaller businesses need a budget to fund sponsorships, as larger businesses have more financial resources. Publicity and brand awareness are results or aspects, but budget is the financial means to compete. Exclusive rights are not a must for competing (they’re often hard for small businesses to get).

Answer:

C. They want to reach the people who buy their products.

Second Question (What must smaller businesses have...):