Question

andrea is an entrepreneur who has recently opened a business that produces and sells custom wood f andrea’s customers all seem very happy with the quality of her products, and her staff is always busy w the flow of incoming orders. recently, business has been so good that andrea has had to put customer waiting list until her staff can get around to working on them. in the best interest of her business, what next step that andrea takes? a. andrea should begin turning customers away to prevent them from becoming frustrated w on a waiting list. b. andrea should expand her business by hiring more staff so that she can process her custo more quickly. c. andrea should decrease the amount of advertising she is doing so that her orders slow d her to catch up. d. andrea should switch to a lumber supplier that provides cheaper, lower quality lumber t money.

Explanation:

To determine the best step for Andrea, we analyze each option:

• Option A: Turning customers away would harm business growth and customer relations, so it's not ideal.
• Option B: Hiring more staff to handle the increased orders (since business is good and there's a waiting list) is a logical expansion to meet demand and improve efficiency, which benefits the business in the long run.
• Option C: Decreasing advertising to slow orders is counter - productive to business growth as it reduces potential revenue and market reach.
• Option D: Switching to lower - quality lumber would damage the product quality, which is a key factor in customer satisfaction (as customers are happy with the current quality), so this would harm the business.

Answer:

B. Andrea should expand her business by hiring more staff so that she can process her customers more quickly.