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Question
read the scenario.
a local news team is putting together the stories it will run on its nightly news segment. among their choices are two stories on the use of green energy in the state. one story is about a nonprofit group that has built a small wind farm to generate electricity to sell to the local utility company. the organization uses the money it makes from the sale to fund an energy - assistance program for low - income residents. the other story is about the possible threat of green energy on local oil - industry jobs. the news team decides to air the story on jobs in the oil industry rather than airing both stories. this is the fourth pro - oil industry story the news team has broadcast in the last month.
which media roles does this scenario illustrate?
○ watchdog and gatekeeper
○ watchdog and agenda setter
○ gatekeeper and agenda setter
○ watchdog, gatekeeper, and agenda setter
- Gatekeeper: The news team decides which story to air (choosing the pro - oil industry story over the green energy - related nonprofit story), controlling the flow of information to the public.
- Agenda Setter: By repeatedly broadcasting pro - oil industry stories (four in a month), the news team is influencing what issues the public thinks about (setting the agenda to focus on oil industry - related concerns over green energy's positive aspects).
- Not Watchdog: The watchdog role involves investigating and exposing wrongdoings, which isn't shown here as the team is promoting a particular industry's perspective rather than holding it accountable. So the roles are gatekeeper and agenda setter.
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C. gatekeeper and agenda setter