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Question
question 15 (2 points)
kevin conducted a study on whether the length of the line at a local starbucks affected how well the customers enjoyed their coffee after receiving it. malcolm conducted the study at his local starbucks, and found the same results. kevins study had a high level of ______.
literacy
validity
interpretation
reliability
question 16 (2 points)
tyson is researching whether actors on prime-time television and hit movies negatively impact teenagers body images. he is going undercover at a local high school to observe and participate with the students to better understand the world they live in. tyson is conducting which research method?
field research
surveys
experiments
secondary data analysis
Analyze Question 15
The scenario describes Malcolm replicating Kevin's study at a different location and obtaining the same results. Replicability and consistency of results across different trials or researchers define reliability.
Analyze Question 16
Tyson is going undercover at a local high school to observe and participate with the students in their natural environment. This method of gathering primary data in a natural environment without a highly structured laboratory experiment is known as field research (specifically, participant observation).
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Question 15
- Literacy
- Validity
- Interpretation
- Reliability (Correct answer)
Question 16
- Field research (Correct answer)
- Surveys
- Experiments
- Secondary data analysis