QUESTION IMAGE
Question
post test (contd)
- when caring companions and smiling pets merged two years ago, what was the most likely effect on the primary business activities of both companies?
a. all of the primary business activities combined into one activity.
b. each primary business activity combined with the matching activity of the other firm.
c. each primary business activity became two smaller business activities.
d. all of the primary business activities combined into two distinct activities.
- an example of performing business activities in an \out of the ordinary\ way is when a business
a. operates as the link between customers and products.
b. begins long - term planning and organization.
c. offers a new product in a popular product line.
d. hires an outside firm to perform its marketing.
Question 19
When two companies merge, their primary business activities typically combine in a way that aligns matching activities (e.g., marketing of one with marketing of the other, operations with operations). Option a is incorrect as all activities don't become one. Option c is wrong as activities don't split into smaller ones. Option d is incorrect as they don't combine into two distinct activities. So the correct answer is b.
Hiring an outside firm (outsourcing) for marketing is an "out of the ordinary" approach as businesses usually handle marketing internally or in typical ways. Option a is a normal business role. Option b is standard long - term planning. Option c is a common product line extension. So the correct answer is d.
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b. Each primary business activity combined with the matching activity of the other firm.