Question

the owner of a landscaping business has noticed that none of his competitors are including ponds or other water features in the gardens they create. the landscaper wants to determine the viability of this business opportunity. what should this entrepreneur do first before offering to design and build water features as part of his landscaping business? contact the water department to see if they can support the extra demand for water. ask the customers in the area if they are interested in adding a water feature to their gardens. determine if there is a supply chain available. perform a financial audit to determine if there is enough money available to add the new service.

Explanation:

To determine the viability of a new business opportunity (offering water features in landscaping), the first step should be to assess customer demand. Without customer interest, other steps like checking water supply, supply chain, or finances are less relevant. Asking customers if they want water features helps validate if there's a market need.

Answer:

B. Ask the customers in the area if they are interested in adding a water feature to their gardens.