Question

unit test
unit test complete
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examine the public service ad.
which type of appeal is used in this public service ad?
dont wait.
communicate.
make your emergency plan today.
○ emotional appeal
○ ethical appeal
○ logical appeal
○ proactive appeal

Explanation:

The ad shows a family (including a dog) in a pleasant setting and a flooded house, aiming to evoke emotions about family safety and the need for an emergency plan. Emotional appeal uses feelings (like concern for loved ones) to persuade, which fits here. Ethical appeal is about morality/credibility, logical is facts/reasoning, and "proactive appeal" isn't a standard rhetorical appeal. So the ad uses emotional appeal.

Answer:

A. emotional appeal