Question

review the claim and the two pieces of evidence. handmade products are more meaningful and personal than machine - made items. evidence a: according to a recent journal of marketing study, people prefer handmade items because of their connection to the artist. the authors of the study state that people see handmade products as transmitting the artists love for the product. evidence b: in an interview at a regional craft fair, one shopper said that he prefers to buy handmade over machine - made gifts for friends and relatives, saying, \i feel that buying handmade gifts ensures that the item was carefully made using quality materials.\ why is evidence a stronger than evidence b? evidence b is anecdotal. it might not represent everyones thoughts on handmade items. evidence b does not directly support the claim. it does not show why people prefer handmade products.

Explanation:

Evidence A is from a Journal of Marketing study, which is a more systematic and representative source. It provides a general finding about people's preference for handmade items based on their connection to the artist. Evidence B is an anecdote from one shopper at a regional craft fair. Anecdotal evidence is based on a single person's experience and may not be representative of the general population. It also doesn't directly address the claim about handmade products being more meaningful and personal in the same way as Evidence A, which links to a broader concept (the artist's love for the product).

Answer:

Evidence A is stronger because it comes from a study (more systematic and representative) while Evidence B is anecdotal (based on one person's experience and less representative).