Question

question
which of the following is a disadvantage of publicity?
a its expensive
b lack of control over the content
c its free
d total control over the content

Explanation:

To determine the disadvantage of publicity, we analyze each option:

• Option A: Publicity is typically free or low - cost, so "it's expensive" is incorrect.
• Option B: Publicity involves third - party (like media) dissemination. The organization has no control over how the content is presented, which is a disadvantage.
• Option C: "It's free" is an advantage of publicity, not a disadvantage.
• Option D: Since publicity relies on external parties, there is no total control over the content, so this is incorrect.

Answer:

B. lack of control over the content