QUESTION IMAGE
Question
question 1
the local girl scouts troop wants to increase awareness around their upcoming cookie sale. the scouts put up flyers around the local schools and make a fun youtube video teasing the return of the cookies. in this example, this local girls scout troops is engaging in activities for which \p\ of the marketing mix?
place
promotion
price
product
The marketing mix has 4 Ps - Product, Price, Place, and Promotion. Putting up flyers and making a YouTube video are promotional activities to increase awareness about the cookie - sale.
Snap & solve any problem in the app
Get step-by-step solutions on Sovi AI
Photo-based solutions with guided steps
Explore more problems and detailed explanations
B. Promotion