Question

question 17

joann, a project manager, finds that a project that she initiated is not progressing as planned. despite encountering numerous setbacks and increasingly negative outcomes, joann continues to invest time, resources, and effort into the project.

what concept best describes this behavior?

escalation of commitment
rational decision making
heuristic
internal conflict

Explanation:

Analyze the scenario details

The scenario describes Joann, a project manager, who continues to invest time, resources, and effort into a failing project despite encountering numerous setbacks and increasingly negative outcomes.

Evaluate the options against the behavior

• Escalation of commitment refers to a human behavior pattern in which an individual or group facing increasingly negative outcomes from a decision, action, or investment nevertheless continues the behavior instead of altering course. This perfectly matches Joann's actions.
• Rational decision making involves a systematic, objective process of choosing the best alternative based on logic and data, which would suggest halting or redirecting a failing project.
• Heuristic is a mental shortcut or rule of thumb used to make decisions quickly, which does not specifically define this pattern of persistent reinvestment in failure.
• Internal conflict refers to psychological struggle within an individual, which is too broad and does not specifically describe this decision-making bias.

Answer:

• (A) Escalation of commitment (Correct answer)
• (B) Rational decision making
• (C) Heuristic
• (D) Internal conflict