Question

consumers who buy products and services for their own use. *
choose
financing
emotional buying motive
selling
business consumers
distribution
promotion
final consumers
marketing-information management
rational buying motive
product/service management

Explanation:

The question is about identifying the term for consumers who buy products and services for their own use. In marketing, "final consumers" are defined as individuals or households that purchase goods and services for personal consumption, which matches the description.

Answer:

final consumers